Vitasoy International Holdings Limited (“Vitasoy”) has recently introduced a plant-based, dairy-free, soy yogurt range in Australia, with an impressive response received from local consumers. As an advocate for healthy lifestyle and sustainability, Vitasoy is committed to providing nutritious, delicious plant-based products, and has long been recognised as a pioneer in the market with its No.1 selling plant-based milk in Australia1 . The brand has now taken its established credentials and responded to customer demand by introducing a plant-based yogurt that delivers on taste, texture and the ease of use. Vitasoy’s Greek-style Soy Yogurt range is designed to give the satisfaction of a traditional thick and creamy Greek-style yogurt, while enabling a versatile flexitarian diet. It is available in four delicious flavours – Greek Style Plain, Hint of Vanilla, Hint of Strawberry and Hint of Mango & Passionfruit. To showcase the versatility of the yogurt, Vitasoy has created a recipe book, utilising the range as a key ingredient.
Mr. Roberto Guidetti, Group CEO of Vitasoy, said, “We believe that the new plant-based yogurt range will become an indispensable option for the sustainable and healthy lifestyle of our Australian customers. We are incredibly excited about the launch and the future of our brand. This new product has been many years in the making, and it is a great testament to our strong commitment in innovation and sustainable development, bringing to the market a richer variety of tasty, nutritious plant-based products.” Rachael Adams, Nutrition Insights Manager at Vitasoy, said, “We’ve made sure our range of plant-based yogurts deliver essential nutrients like protein, calcium and vitamin D which are some common micronutrients people often aren’t getting enough in their regular diet
“Our ambition was to create a delicious plant-based yogurt that makes it easier for people to reach their recommended daily intakes – which is why we fortified this recipe with calcium, vitamin D and vitamin B12 – which are particularly important in a vegetarian or plant-based diet.
